Meet the i9 Sports® Leadership Team

Matt Kurowski serves as President of i9 Sports®, a position that calls on his years of experience in marketing, operations and franchising. Prior to joining i9 Sports® in 2023, Matt served as VP of Operations at Franworth, where he provided consultation and hands-on support to drive growth at various franchise brands in the fitness and home services industries.

As a lifelong believer in the benefits of youth enrichment, Matt spent 5 years with Soccer Shots as VP of Marketing and Chief Operating Officer. In his early career, Matt worked with several national marketing agencies, and worked at Under Armour as a Senior Brand Manager for multiple categories.

Matt Kurowski

President

Laura Butcaris

VP of Franchise Success

Brandy was a vital part of our marketing department from 2008 to 2013 and returned as VP of Marketing in 2022 to lead i9 Sports® marketing initiatives. Brandy brings over 15 years of franchise experience creating marketing strategies that drive aggressive growth, increase brand awareness, and grow customer retention and engagement.

Brandy brings a depth of knowledge in developing and executing strategies at both the national and local level. With a focus on developing customer-centric marketing capabilities, she has a proven record of developing relationships, increasing loyalty and elevating business outcomes.

Madison Gates

VP of Marketing

Susan Rabel

VP Purchasing & Contracts

Susan joined i9 Sports® in 2010 and manages the centralized purchasing functions which include vendor partnerships, sourcing strategies, contract negotiations and merchandise/service offerings. Susan’s additional responsibilities include directing the annual Franchise Disclosure Document (FDD) processes, Area Developer Agreements from creation to final execution, and network-wide compliance with brand standards.

As a Certified Franchise Executive (CFE), Susan monitors/analyzes market trends and the costs of goods in an effort to make solid purchasing decisions and identify potential areas of savings for franchisees.

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